Category: Business

How Inbound Marketing Can Benefit Your Business

  It is an indisputable fact that marketing has changed drastically over the years. Hence, it is important to find the most effective ways to get leads by spending your marketing budget easily.    The issue with digital marketing is...

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TYPES OF INSURANCE FOR BUSINESSES

  No matter where you live, natural disasters are a part of life, occurring suddenly and without warning. While some parts of the world are more susceptible than others, no one is ever completely free from the threat of natural...

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Reasons Why Small Businesses Fail

  Entrepreneurship is inherently a risky sector and running a business for the first time will definitely be a roller coaster ride. And a small business is basically a dream which is starting to make a difference. The ability to...

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Small Business Goals For Every Owner

  Starting a new business or owning one, already makes you a business professional. And to come out with flying colors in your business you need ‘goals’. Goals define not only the future of your business but they also define...

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5 Work-Life Balance Tips for Business Owners

  What Is Work Life Balance?   The balance an individual tries to make between his professional and personal life is termed as work life balance.   Why Is Work Life Balance Important?     In today’s fast paced life,...

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Guidelines For Writing An Engaging Business Blog

  If you are aware of digital marketing, then you must be knowing that in today’s digital age and time, creating and sharing content plays a very important role in the growth of a business.    Blogs help businesses to...

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How Inbound Marketing Can Benefit Your Business

  Marketing has changed over the years drastically. It is getting extremely important to find the most effective ways to get leads by spending your marketing budget wisely.   There are two types of marketing – Outbound and Inbound Marketing....

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10 Significant Challenges that Women Face in Business in India

  Despite so many women entrepreneurs, they still face issues in operating their business. These days, women entrepreneurs are rising, and regardless of the positive outcome, women are struggling to survive in the business environment.    Ten challenges that women...

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How Small And Home-Based Businesses Can Help Solving Unemployment Problem In India

  According to a report published in the International Labour Organization (ILO), the unemployment rate has been on a rise in India in 2018 and 2019 by 3.5 percent and there are no signs of a fair drop in the...

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Effectiveness Of Video Marketing For Small Businesses In Brand Recognition

  2010: Video is considered to be an expensive tool, meant only for a handful of marketers to explore.   Fast forward to 2020: Video is easily accessible, affordable, and above all a must-have tool for marketing your product or...

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Top 5 Benefits Of Email Marketing For Small Business

  Most people use email everyday, and mails are checked from anywhere and anytime. No matter the size of business, marketing is very important and has to be done on the right platforms, targeting the right audience. Small businesses usually...

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Why do small businesses need websites?

  Consumer’s buying behaviour trend is being changed and before buying any product it is first searched online and its review is checked before actually buying the product. It is estimated that 80 percent of small businesses do not have...

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10 Tips For Demand Generation For Business

  While marketing a product or service to your audience, it all comes down to solving a problem. When your audience is aware that they have a certain problem, you are offering a solution to built-in demand for a product...

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How A Digital Content Strategy Can Help In Boosting Your Online Strategy

  Digital content strategies for marketing are playing a good role for a long time, you need to make sure you keep your content strategies up to date innovative and engaging for your customers,  this builds some good online activities...

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5 Most Effective Video Marketing Ideas for Small & Medium-Sized Businesses

  All kinds of businesses are putting out various kinds of content to attract and engage consumers. But, in this fast-moving life, it has become extremely difficult to grab consumer attention. The way people are viewing and exploring websites and...

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5 Best Lead Generation Tools For Your Business

  “When it comes to lead generation, you want to make a promise to the visitor and then make sure that you keep that promise.” - Bob Ruffolo   Lead generation is one of the most important verticals that business...

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What Is The Difference Between Bookkeeping And Accounting For Business?

  I have seen people referring to bookkeeping and accounting as the same thing. They fail to understand the basic difference between the two terms. So, here is this blog explaining the main differences between bookkeeping and accounting and how...

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8 Types Of Entrepreneurship You Should Know

  Starting a business requires more than just a great idea. And once started, any kind of entrepreneurship needs commitment, passion and the willingness to tackle any challenge in order to achieve success.    Entrepreneurs. We use this word to...

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The Importance Of Graphic Design ln Business Marketing

  “Design is thinking made visual.” - Saul Bass   The immediate impression of an attractive advertisement is something we have all experienced. This impression sets an example of the product or service the company offers. It may in the...

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Top Social Media Hacks By Experts

  One news and millions of viewers, and you definitely don't want your content and topic is just seen by limited people. So to get good at showcasing on media in a better way, in this blog you will see...

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7 Woodworking Tips For Beginners

  Woodworking is the skill or art to make items from wood. Woodworking includes making cabinets, carpentry, woodturning Et cetera. Woodworking requires a lot of skills, patience, time, and efforts but the results are pretty amazing and beautiful. A perfect...

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9 Online Reputation Management Tips For Local Businesses

  The term Online Reputation Management is often used for big, established brands, but today, thanks to increased accessibility to smartphones and the internet, people can quickly post their feedback and thoughts about anything. And they are not leaving small,...

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Best Accounting Software For Small Business In 2020

  A number of small businesses fail every year and the reasons for failure could be many. But one of the important reasons is the absence of an efficient financial management system. Yes, you heard it right!   A small...

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6 Actionable Ways To Save Your Failing Small Business

  Are you tired of trying different things to save your failing business? Do you think it's not going to work anymore?   Hold on! Don't give up yet.    Running a successful business requires a good strategy, a good...

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8 Tips for Launching Your Handmade Business

  It is every artist’s dream to launch their own handmade business and take it to greater heights. Handmade products are made with a lot of love, passion and perseverance. The craftsmen put all kinds of artistry and creativity into...

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7 Business Ideas That Are Environmentally Friendly

  “Climate change is the biggest crisis humanity has ever faced. This is not something you can like on Facebook.” - Greta Thunberg   Truer words have never been said. For years now, people’s reactions towards the deteriorating climatic conditions...

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What Is The Impact Of E-commerce On Society

  E-commerce facilitates the fundamental movement of goods from suppliers to customers. They offer an ideal commerce development to do digital business and improve the global presence.     E-commerce has altered the workflow of the business. With its introduction, E-commerce...

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How To Start A Podcast As A Home-Based Business To Generate Revenue?

  Podcasting is a fun and affordable way to promote your business, connect with influencers, invite influencers on your podcast, and tell about your expertise. You can start a podcast as a home business as well.    Many people face...

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Types Of Digital Ad Campaigns You Need To Know and How They Can Benefit Your Small Business

  Digital advertising creates powerful opportunities for small businesses. Through digital ads on various devices and channels, one can reach larger audiences in a targeted manner, track and update the ad campaigns in a cost effective way. These are things...

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List Of Healthy Snacks You Can Make At Home During Lockdown

  Lockdown has introduced many to working in the kitchen, some like cooking whereas some are forced to cook as there is no other option. There are a lot of recipes available for meals but very few for snacks. As...

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How To Promote Your Small Business On Facebook

  Did you know that only 1 out of 50 people who are fans of your business page will see your page post?    As Facebook continues to deliver its users the most relevant and organic content, it is going...

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Top Recipe Books For Beginners

  Cooking is an art which has been owned by every mother, yes there are many top chefs but mother is the only chef which will make us happy at end of end. But not everyone is lucky to eat...

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What Are The Different Types Of Companies?

  A company is a legal entity representing an association of people with a specific objective. The members of a company share a common purpose and come together to achieve specific goals.    If you search for the types of...

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Steps Involved In Starting Food Truck Business

  How exciting would it be to have a restaurant that moves with you! Mobile food trucks or moving restaurants have earned enormous popularity in various patches of India and abroad with its amazing form of existence. Right from when...

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How Do I Turn Yoga Business Into Home Business?

  Are you thinking of turning the yoga business into a home business? It requires hard work, dedication, and practice.    Yoga is an ancient Hindu practice that combines body movement and fixed postures for our meditation. It has been...

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Kitchen Requirements For Home Baking Business

  People love homemade bakery products as they are made with love and gives purity of taste and love the baker put in items. Baking business can be a good option to make your baking hobby productive and make people...

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Know The Importance Of Good Logo Design For A Home Business

  All businesses compete in their niche market. Hence, they need good marketing strategies to overcome hurdles created by their competitors.    A good logo design becomes handy for business owners to drive the customers and is the most visible...

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Content Is King And Can Drive Businesses

  Think back to the last time you took a ride through the metro to your favorite shopping mall. Do you remember the flashy advertisements popping up on the screens on the train? Or think about the time you strolled...

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Do Home Businesses Have a Headstart in Customer Personalization?

  In recent times, business ideas that are workable from home have become more popular. It not just offers more flexibility to the entrepreneur in terms of working schedules, but often involves a much lesser investment. A healthy work-life balance...

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Importance Of Book-Keeping In Home Businesses

  How much do you make in a month from home business? This is the most common question asked by many people around you. Also, although it sounds exciting to people that you are doing home business, you realize that...

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Local vs Global Production

    1. What is Local Production?     Local production is the most simple market linkage pattern in which products produced by local people are sold in local markets. Some producers collect products directly from the farm and sell...

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Common Mistakes Made By Home Business

  Bill Gates wasn’t kidding when he said, “If your business is not on the internet, then your business will be out of business”.   Home businesses have existed for several centuries. The digital age is fairly a recent. A...

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‘My Brand Is Me, It’s My Love For My Business’: Small, Home-Based Entrepreneurs On The Importance Of Personal Branding.

  The best kinds of experience in life are the ones that leave a personal touch, or memory behind. Whether a film, book or a song, feeling a sense of connection helps elevate the impact felt on people. When you...

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5 Guerrilla Marketing Ideas To Promote Your Business

  Guerrilla Marketing is an advertisement strategy in which companies use unconventional interactions to promote a product or service. The term Guerrilla Marketing can be related to Guerrilla warfare(rebellion conflict and surprise)  as these tactics depend largely on elements of...

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7 Tips For Learning Calligraphy

    Calligraphy is a sophisticated form of writing and is so much fun to learn. Contrary to what most people might think, it is also quite easy to learn if you use the right resources and calligraphy material.   ...

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Most Useful LinkedIn Marketing Tips

  Social media has become one of the best places to promote your business. In the marketing world, it is said, be there where your customers are. Today majority of the population is present on social media and its time...

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8 Tips For Naming Your Startup

  For any entrepreneur, starting a business is a tough task. More often than not, they’ve got the business idea and plan ready, along with the funding plans. But, what about the name? Yes, we’re talking about the business name....

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Tips and Tricks to Organize Your Work Space

  It is important or should I say absolutely necessary to keep your workplace tidy and organised according to me. A pile of scattered pens, empty coffee cups, waste lying all around, untidy papers and books, unnecessary things like comb,...

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6 Low Budget Yet Highly Profitable Marketing Strategies For Small Businesses

  "Stopping advertising to save money is like stopping your watch to save time," says Henry Ford.   I couldn't agree more.   Small businesses run on a tight budget, which makes it difficult for them to spend money on...

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When Passion Blends In With Profit

  Passion is the primary fuel that ignites a major percentage of home businesses, this is a very well-known fact. Starting your own business from the very scratch will surely need some amount of innate fondness or rehearsed liking towards...

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Why Is Buying Local Cooler Than You Think?

  According to Wikipedia, Local Purchasing or Local Buying is - a preference to buy locally produced goods and services over those produced farther away. It is very often abbreviated as a positive goal, "buy local".   So basically, when...

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Home-Made Dental Products:-A New Revolution

  One always tends to get attracted to the free products that a company offers. The company does this to gain profit and to engage the customer to their products. Whether it’s make-up, food or health products, the business of...

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Top 10 Effective Ways To Get Rid Of Your Creative Block

  Tik-Tok, Tik-Tok, Head’s spinning, Mind’s Block. Don’t worry, Take it slow. Trust yourself and let your creative juices flow.   Creative Blocks - a word, oh so familiar to all writers, musicians, designers, marketers, or artists. It’s a phase...

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Fast Fashion – Born Out Of Need or Greed?

  Fashion is everywhere we look. It has become an indispensable part of the modern world where everyone wants to be fashionable. In this post, we will attempt to examine the changing landscape of fashion vis-a-vis the consumerism and the...

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How To Make Money With Your Blog In 2020

  The world today is connected with digital mediums and the Internet is definitely the next big thing. No one had ever imagined that digitization would give rise to some new and exciting professions all over the world. People are...

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How On-Demand Economy Has Changed The Human Behaviour

  Now, you can book a room/a cab/an appointment/a movie/a table in your favourite restaurant by the click of buttons.   The whole worlds shift their approach to doing business from traditional to on-demand. It is the concept of fulfilling...

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Emphasis On Good Packaging

  How many of you love to grab the Belgian Choco Shot from CCD? There are 2 reasons for that mainly. One, you are a chocoholic and two, you love the shot glass!!! By the way, I always do that!...

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6 Business Ideas For Women That Will Help You Be Your Own Boss

  Did you ever think of starting your own business but soon gave up the idea because of the huge capital it would require?   And with that thought, all your dreams of being your own boss crashed to pieces....

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How To File GST Returns For Your Startup

  Since the introduction of GST in India, the Indian financial sector has been leveraged to a more efficient and clear tax structure. It has brought in a lot of ease in business operations.    Before GST, startups in India...

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Tips For Starting A Knitting Business

  Thinking of starting a knitting business? It's always exciting to start something you like and work for it with all your heart. Knitting for many is their hobby and some look at it as fashion with a passion. Starting...

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6 Useful Ways To Raise Funds For Your Business

  Do you want to start your business but are worried about raising funds for it?   Well, you're not alone.    Most of the business ideas don't even come to fruition due to a lack of funding. A business...

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Instagram Marketing Tips for Small Business

  Instagram is one of the most popular social media platforms with approximately 800 million users all over the world. Many business giants are acing their game on this platform and creating a lot of engagement and brand awareness of...

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COVID 19 Outbreak Might Lead To Recession In India

  The Covid 19 outbreak has an unprecedented impact on the lives of people as well as the economy. This rapid spread of the virus has resulted in the shut down of most of the companies and small businesses. The...

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7 Most Profitable Businesses In India

  For many aspiring entrepreneurs today, coming up with new and innovative business ideas is becoming increasingly difficult thanks to the huge number of businesses that already exist in every industry. You might be wondering, which is the best business...

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8 Problems People Face While Ordering Online From Small Scale Businesses.

  Did you know in a year, 120 million consumers indulge in online shopping? But unfortunately, not everyone who shops online is happy with the experience.    According to a survey which was conducted in 2019, 70% of Indian shoppers...

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Top 6 Emerging States For Small Scale Business in India

  India is witnessing the emergence of a few states as small businesses hubs across the country. These small and home-based businesses contribute a lot to the growth of a country’s GDP.    The Government of India also put efforts...

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How To Get More Website Traffic For Your Small Business

  Given the fact that today there is a flood of small businesses who are not only trying to be visible online, but are also competing with the big brands for online space, it can be very difficult for them...

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8 Low-Budget Marketing Ideas For Small Business

  Marketing Plays a big role in the industry and its business to get a boom. If it is a small scale business or a Big MNC if there is no marketing you don't have a business hold because customers...

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9 Proven Passive Income Ideas In 2020 That will Help You Make Money

  "A wealthy person is simply someone who has learned how to make money when they're not working", says Robert Kiyosaki, the best selling author of "Rich Dad Poor Dad".   In other words, he’s talking about passive income. Having...

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How To Start Logistics Business In India

  With the increasing number of e-commerce stores, there is a huge requirement for transport, inventory, and delivery services. That's where logistics comes into the picture. There is a vast scope of starting a logistics business. Let us tell you...

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Know About Hyperlocal Business Model and it’s benefits

  In this fast pacing world, people are quite busy working on different things at once. It leaves them with less or no time for other tasks that requires them to purchase things from a store. To make their life...

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10 Most Profitable Craft Business Ideas

  Are you creative? Do you have any artistic skills? Do you love to do crafting? If Yes! you came into the right place. There is a large no. of businesses where one can exhibit their crafting or artistic skills....

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7 Ways To Understand Your Target Audience Better

  Did you know that as a marketer or a blogger, it is very crucial to understand your target audience?    Well, knowing your audience is important in any marketing strategy. Now, the question is, how do you know them? ...

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What Is The Gig Economy, And Why Is It So Controversial

  In this modern world where everything is digital, it's getting easier for people to work from the comfort of their homes. People are privileged to choose the work of their choice or take up multiple projects of different kinds....

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BENEFITS OF OPTING IN TIFFIN SERVICES

  No yummy food during lunch or dinner time? Delicious Food  and healthy food is one of the most common problems of bachelors, office employees, students or who are far from their families. Tiffin services somehow made it easier for...

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4 Easy Tips On How To Sell Online In India

  In India, online selling has emerged as the most popular trend in the recent years. Due to the advancement in technology and customers’ willingness to shop from the comfort of their homes, online shopping has increased. In turn, because...

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The Impact Of Corona Virus On Small Business

  The world has fallen prey to yet another epidemic disease that has left everyone in a stressful situation. From shutting down malls, movie theatres to avoiding outside food, a lot has changed in the past few days. The impact...

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Do’s And Don’ts For Small Business Owners

  A small business owner has to be always on his toes to learn something new especially if this is your first business and you are a novice in the industry. It is important that you ensure that whatever decisions...

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7 Small Business Ideas For Women

  “Being a successful woman in business means you get your power from within as a woman, not from what others think, approve or expect from you.” - Melis Sawerschel, Founder and CEO - She Is Rebel    Doesn’t being...

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How The Physical Workspace Impacts The Employee Experience

  “I have got a theory: if you love your workspace, you will love your work a little more.” - Cynthia Rowley   A lot of small and home-based businesses generally operate from their homes or some random spaces. They...

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How To Cope With Challenges Faced By Small Businesses And Their Solutions In 2020

  According to a survey, around 90% of small and home-based businesses fail in India. The reasons for failure differ from business to business. While running a business you will face a lot of problems. To sail through these problems...

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5 Lead Generation Ideas For Small Business

  What is Lead Generation?   Leads are the potential buyers, can be an individual or an organization who might be interested in your range of products and services.    Lead Generation, in simple words, is a process of identifying...

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Types Of Small Business Insurances In India

  According to the services and products provided by the small business different insurances are required to have financial and business security. Business insurance is also known as commercial insurance. Commercial insurance implies that it is a package or a...

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How To Brand Your Small Business Within Budget

  For any small business, effective brand messaging is one of the sure-shot ways to ensure its success. Having a general image that represents its values and expertise is very important. But for a small business, having a well-developed brand...

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Social Media Marketing Ka Upyog Apne Gharelu Vyavasay Ko Badhane Ke Liye Kaise Kare

  Halhi ke kuch saalo me social media ka istemaal bade paimane se badha hai. Iski wajh se chote vyapariyo ko apne business ko promote karne ke naya zariya mila hain. Aaj Kal bohot se laghu aur gruh udyog Brand...

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How To Grow Your Small Business In Spite Of Economic Slowdown

  Indian economy is in the slowdown phase and the GDP has drastically fallen to 5 percent. The reasons for decline in GDP are mainly the agriculture and automobile sectors and this leads to decline in employment opportunities. Many Indians...

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How To Do Marketing Of Your Custom Printing Business

  Launching your own custom printing business is both exciting and challenging for entrepreneurs, especially in today’s age where technology has made doing business easier and more efficient than ever before.    Technology has opened up a ton of marketing...

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Competitive Analysis For Your Small And Home-Based Business

  As someone who wants to start their own small business, you must have wondered -  What are my competitors up to? How does competition affect a business? After all, without knowing this, there is no way to go ahead...

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Top 6 Government Loan Schemes For Small Businesses In India

  Do you want to get a reliable financial aid for your budding ideas?  Here are a few government loan schemes for small businesses in India. India is a vast country with a population of about 1.34 billion. 50% of this...

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Health Tips For Small Business Owners

  Starting a business of your own is never easy. If you are a small business owner who has just begun to immerse yourself into the rigorous business life, then you know how busy work can be.    A recent study...

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Why Organizational And Time Management Skills Are Important For Small Business Owners

  ‘Clutter is nothing more than postponed decisions’, according to Barbara Hemphill, an Internationally recognized expert on increasing profits, productivity and employee happiness. As a professional for businesses she teaches us that the more time a person spends on his...

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Types Of Digital Ad Campaigns You Need To Know And How They Can Benefit Your Small Business

  Digital advertising creates powerful opportunities for small businesses. Through digital ads on various devices and channels, one can reach larger audiences in a targeted manner, track and update the ad campaigns in a cost-effective way. These are things you...

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Discounts Strategies And Tactics For Small Businesses

  Today’s businesses have a strong leaning towards a more emotional approach where building consumer trust is very important. Nowadays customers are attracted to brands that make them feel like they are more than just customers, and businesses that make...

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5 Reasons Why Your Small Business Should Use Digital Payments

  Nowadays, consumers are increasingly moving towards simpler and more secure digital payment options. But this is not the case with businesses, especially small and home-based businesses. A lot of them are still unsure of adopting end-to-end digital solutions because...

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How To Use Inventory Management Softwares To Generate Profit

  What is Inventory?     Inventory means a stock of goods and materials that are stored and managed either for selling or for producing other goods.    Read:- 10 TIPS FOR DEMAND GENERATION FOR BUSINESS   What is Inventory Management?...

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8 Software Every Small Business Should Have

  Bill Gates, the co-founder of Microsoft Corporation says, “Business and technology are becoming inextricably interwoven. One can’t talk about one without the other.” Every business needs technology to grow and flourish. In simple words, business and technology go hand...

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Top 7 Podcasts That Every Entrepreneur Must Listen To

  Starting a small-scale business is all about setting goals and working hard towards meeting them. Regardless of the type of business you run, selling more is almost always at the top of the to-do-list. This requires staying up-to-date on...

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How To Leverage Local SEO For Your Small Business Growth

  This is the age of digitization and every small business owner should have a knack of how to grow and promote their business locally using online platforms. Many small business owners have a perception that digital space is for...

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Self Branding Tips For Small Business Owners

  Branding can be referred to as the marketing and advertising of an individual, business or an organization for recognition and promotion. It can be a term, a logo or any feature that recognizes an individual’s goods or services distinct...

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Small Business Trends To Watch Out For In 2020

  As the market keeps evolving constantly, it has become highly competitive and versatile, for small businesses to keep up with their competition and consumer expectations, it is very important for them to be aware of the latest small business...

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Top Technology Predictions for Small Businesses

  “We are changing the world with Technology” - Bill Gates   Technology is the application of science that can be used for practical purposes. It has always played a crucial role in making our lives easier. At present, technology...

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Top 6 Apps Every Small Business Owner Should Use In 2020

  In today’s tech-driven world, mobile phones have become a daily essential. Equipped with features and apps that cater to our every whim, phones have become tools of survival and apps have become our lifelines.    From a business point...

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10 Manufacturing Business Ideas for Small Businesses

  With varying market trends, it is observed that nowadays customers are leaning towards higher quality personalized products. This is good news for small scale entrepreneurs! As consumers are now preferring to purchase from local and small scale providers rather...

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7 Mistakes That A Small Business Should Avoid

  Often, coming up with a small business idea can be as easy as identifying a problem in your local surroundings and finding a solution to it. But there’s a reason why a lot of small businesses fail in their...

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How Small Businesses Can Save on Shipping Costs

  For a small business to thrive, everything should be effective and efficient as well as cost-effective. Right from production and marketing to packaging and delivery. One of the biggest challenges small businesses face is competition from larger and cheaper...

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Top 10 Small Business Entrepreneur Quotes of the Year

  Throughout this year, we’ve had the opportunity to hear the amazing journeys of super talented entrepreneurs and be inspired by their work ethic. Every day, these entrepreneurs work tirelessly to take their small businesses to greater heights.    At...

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How personalization can help a small business grow

  Throughout the years, with changing styles and trends, the market is evolving into a dynamic and customer-oriented platform. Latest trends show that consumers are leaning towards products that cater to their needs specifically. This is where small business can...

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Why Digital Transformation For Small Business Is Important?

  In this world where people are always on their smartphones using the Internet, how can you neglect the importance of digital transformation for your small & home-based business? If you really want to grow your business in today’s date,...

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Revisiting our Super Talented Entrepreneurs – Round up of 2019

  “Everyone can tell you the risk, but an entrepreneur can see the reward.” - Robert Kiyosaki   The year 2019 has been truly special for us at Bulb and Key. Every day, not only are we proud of giving...

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Understanding Online Stores And Marketplaces, Which Is Better For Small Business

  In today’s digital world it is very important for a budding business to establish a strong online presence, this will increase the reach of your products. This can be done in two main ways: you can either start your...

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5 Common Small Business Mistakes That Every Business Owner Makes

  “The biggest mistake a small business can make is to think like a small business.”   Every small business owner starts his business with the hope that he will bring some change in the lives of people with his...

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How to Start a Home Business without Money

  Usually, most successful entrepreneurs in the world effectively utilize the resources they have to launch a business. That's because finding investors, raising funds from various channels or putting in their own money isn't always possible.   Therefore, these time-tested...

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Why is Blogging necessary for Small Businesses?

  “Successful blogging is not about one time hits. It’s about building a loyal following over time.” - David Aston   Traditionally advertising was conducted by using print media, broadcast media and outdoor media. However, in the recent times advertising...

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Marketing For Your Home Based Cake Business

  Cakes are something that people of all ages love to enjoy but only some can make. Baking a stunning cake is nothing short of an art and if you are the proud owner of this talent, then we’re sure...

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How To Start A Cake Baking Business From Home

  The delicious scent of a freshly baked cake is wafting through the oven. You pull the cake out, decorate it and look at it in wonder. You’re so proud of your spectacular cake and you secretly wish you could...

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10 Must Read Business Books for every Home Based Entrepreneur

  Venturing into a business can be daunting, even if it stems from the comfort of your home. It involves handling a number of elements, all from manufacturing to delivery. Tackling the obstacles that emerge from starting one’s own business...

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What Does A Small Business Owner Do?

  Small business owners and entrepreneurs do whatever is required to make their businesses a success. This could mean doing everything from emptying the trash cans, to picking up the mail at the post office, to making sales calls, to changing...

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Key benefits of Customized Packaging for your products

  It is said that anything that's visually appealing to the eyes always attracts the customer to buy it.   Every business aims at promoting its brand to more and more customers. For this purpose, custom product packaging plays a...

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Some Businesses Women Can Start From Home

  The concept of home-based business is basically any business, carrying out its operations from the owner’s home. Home-based business requires less manpower and low investment. Traditionally, women have been carrying out activities like stitching, knitting, cooking, embroidery and so...

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This Year Close Your Chopdis (Old Books) And Start Using Bookkeeping Tools

  The history of accounting in India can be traced back in the 2nd century where in the text of Arthashastra detailed notes on the importance of accounting principles, bookkeeping standards, and methodology are present.    In the last few...

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Why Customer Service Is Important For Your Small Business

  For any business, the most important factor for long-term sustainability is customer service. By providing top-quality customer service, businesses can recoup customer acquisition costs and get a loyal customer base.    When it comes to small businesses especially, investing...

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Government Schemes For Women Entrepreneurs

  Women of today’s times do multitasking by managing their house as well as building a career for themselves. There are so many talented women entrepreneurs who are running huge businesses and have become successful. They are inspiring many women...

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4 Networking Tips All Small Business Owners Should Know

  Networking is important for all business owners, especially small business owners because it provides opportunities to generate new business and leads, meet VIP clients, approach investors, and get important advice and mentorship.   When you go into a networking...

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Everything You Need To Know About Small Business Loans 

  Are you someone who wants to start or grow your small business but is concerned about the funding? Raising the funds for your business is not easy, capital has always been an issue for growing any business. Most of...

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6 Types Of Insurance A Small Business Need

  It is a dream for many people to have their own business. They work really hard to make their dream into reality. Small businesses were always popular but with the usage of the Internet, it has got a wider...

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How to do Bookkeeping for a Small Business

  Bookkeeping is the process of recording and organizing a business’s financial transactions. A bookkeeper is a person responsible for that process.    For any small business, it is imperative to record the money going out as well as the...

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5 Home Based Business Ideas, Your Way To Success

  “We are in the midst of a boom when it comes to home-based businesses, and it shows no sign of slowing.” ~ Paul Zane Pilzer   The craze of corporate 9 to 5 jobs is decreasing amongst people today...

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How To Expand My Home Based Business Online

  This is the age of digitalization. With the rapid increase in the usage of the Internet over the years, it has created many business opportunities.   Each and every person is using the Internet which makes it the best...

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How To Register Your Small Business In India

  The ease of doing business in India has improved notably, according to a new report from the World Bank. A series of reforms have made it easier for companies to obtain construction permits, trade across borders and pay taxes....

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