"He who knows himself is enlightened. "
- Lao Tzu
Starting a small-scale business is all about setting goals and working hard towards meeting them. Regardless of the type of business you run, selling more is almost always at the top of the to-do-list. This requires staying up-to-date on new techniques, working on new strategies, and being aware of the latest industry news.
But of course, this is all easier said than done. Entrepreneurs rarely have the time to wind-down, so being in touch with business news and developments is hard for them. Recognizing this problem, there has been a surge in business podcasts (digital audio files) recently.
Thanks to podcasts, small business owners and entrepreneurs can now listen to any kind of information regarding business and entrepreneurship, among many other topics. The best part is that they give busy professionals the opportunity to absorb powerful and interesting information on the go – no matter what they are doing or where they are.
So whether it’s a short podcast or one that is more explanatory in nature, there is something for every entrepreneur in the online world. All you have to do is download the apps on which the podcasts are available, search for the one you want to hear, put in your earphones, and you’re good to go!
If you are an entrepreneur, here are some of the best small business podcasts that you must listen to :-
1. Foundr –
Nathan Chan always wanted to be an entrepreneur but had no clue about how and where to start up. This cluelessness led to his journey of prodding entrepreneurs to share their success (and failure) stories and hence began his digital magazine ‘Foundr’. It’s podcast covers a range of topics on entrepreneurs and businesses through real-life stories that are truly inspiring.
2. The Entrepreneur Podcast –
Started by veteran corporate leader Rajiv Unnikrishnan, this business podcast specifically includes Asian entrepreneurs, startups, and incubators spilling their wealth of valuable insights.
3. Rocking Entrepreneur –
This podcast is hosted by Tushar Sharma, an IIT alumnus who later worked in a cafe in U.S where he realized the power of podcasts. Rocking Entrepreneurs contains inspiring stories of founders who have an Indian connection and make a living out of their passion.
4. a16z –
The a16z podcast is dedicated to entrepreneurs who are backing up the next major technology inventions. It is one of the oldest and best tech business podcasts for enthusiastic tech entrepreneurs and covers a vast range of technology topics like data science, blockchain, cryptocurrencies, Artificial Intelligence (AI), fintech, etc.
5. Accelerate Your Business Growth –
Hosted by Diane Helbig, this podcast is one of the most popular ones and regularly makes the top podcast lists. Her diverse and strategic approach to business success has ensured that small business owners and salespeople keep tuning in to gain more insights. Though Diane covers many aspects of business in general, there are some episodes which are particularly useful for small business owners too.
6. The Marketing Book Podcast –
Douglas Burdett is the host of this extremely enriching podcast that offers interviews with best-selling authors of marketing and sales books. Douglas is also a stand-up comedian so not only is this podcast informative but also quite entertaining. So if you want some engaging marketing knowledge for your business, then this is the perfect podcast for you. Bonus is that you’ll also get a lot of great book suggestions!
7. Liz on Biz –
Running a business is not just about strategies and financial decisions – it’s almost a lifestyle. Liz Theresa, the host of Liz on Biz offers a novel take on business which takes into account everything from online marketing, branding and blogging to lifestyle choices. Her content is engaging and female entrepreneurs especially must make it a point to subscribe and listen to this awesome series of podcasts.
This is not it. There are many more insightful small business podcasts available, ranging from business strategies and sales to living the entrepreneurial life. The more you search, the more you’ll find online. So go ahead, get listening!