Bakery Business Recover

Business

7 Strategies To Help Your Bakery Business Recover From This Pandemic

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Namrataa Mahalley

Story By: Writer, Blogger

"Our greatest glory is not in never failing but rising everytime we fall."

-

 

With the ongoing pandemic the future of many businesses looks grey. Many bakeries across the globe have taken big hit in terms of sales, profit and employees. But then come back is the need of the hour, with better options, better menu and more hygiene. Let’s have a look at 7 tips that can help you have a upper hand in business.

 

  • Offer Nutritional Information on your product.

 

Nutritional Information on your product.

 

As most of the patrons are turning health conscious, it’s always a smart move to mention the nutritional value. This helps them to keep a track of what they are consuming, and since most of the diets that people follow these days asks for tracking their intakes.

 

Read:-Health Tips For Small Business Owners

 

  • Include Healthy Options

 

Include Healthy Options

 

Most of my clients ask for healthy options in everything starting from bread to cakes and infact desserts too. It’s a trend, with no numbers to back it up, but giving healthy option has resulted in increased sales for many.

 

Healthy options be many, low-carb, high protein, all natural ingredients, or vegan ingredients

 

And so on, depending on what your target market is.

 

  • Different Portions /Sizes / Weight.

 

Different Portions /Sizes / Weight.

 

Make sure you offer a product in different sizes / weight. With the pandemic on many are not preferring parties and outings leading to lesser requirements. So it’s preferable and helps pull clients if you are ready to serve smaller portions too especially like a “Bite Sized Portions”

 

Read:-Five Tips To Start Freelancing For Beginners

 

  • High Protein Options

 

High Protein Options

 

With the recent trend in diet, have seen many bakeries serving high protein stuff, and yes its booming.

 

  • Go Vocal for Local

 

local vendors

 

Try and procure stuff from local vendors to eliminate overheads of imports. Firstly if you are sourcing local you can always emphasize on FRESH and ORGANIC which is the need of the hour.

 

  • Nostalgic Offering

 

childhood stuff

 

With the ongoing pandemic what people miss the mostis their home and their childhood stuff. Try connecting and marketing your product in manner that people can connect with it.

 

  • Packaging

 

Packaging

 

Pay close attention to packaging as these days hygiene is very important.  Artisanal packaging is trending, and it’s a great way to make your products stand out from the crowd. Not only will unique packaging make your products memorable, but packaging has been found to be one of the most important aspects when it comes to a customer’s decision to buy a product.

 

So keep in mind these 7 pointers to make a come back.

 

Read:- Key benefits of Customized Packaging for your products

 

Namrataa Mahalley

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